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In this issue...

  1. "Taking the Guesswork Out of Network Marketing"

  2. Quote of the Day

  3. Free Training Class

  4. Great Network Marketing Coaching Questions

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"Taking the Guesswork Out of Network Marketing"

Do you know how many people you have to contact to get someone to join your NWM business? No...I mean do you know exactly how many?

Do you know how many enrollment presentations you gave last year?

Do you know which of your prospecting and marketing efforts produced the greatest results with the least amount of time and expense to you?

Do you know how much money you earned last year for each hour you prospected?

If you don't know the answers to these questions, you don't really know your business. (Don't feel bad, you're in a very large club.)

Network marketing is a numbers business. The more people you see and talk to, the more money you make. And the quality of the people you see and the quality of what you say to them will make you even more money.

If you're not happy with the money you're making in your network marketing business, you need to make some changes. But, before you can make changes, you need to know what to change. You need to know what works for you and what doesn't. In other words, you need to know the numbers of your business.

I'm amazed when people tell me that their goal in network marketing is to make $25,000 a month even though they've only been making $200 a month for the past two years. Do they think that by just saying "$25,000 a month" it will happen? Do they think positive thinking alone will do it for them?

When I ask people in NWM to tell me the numbers of what they've been doing to generate business, they usually look at me the way a dog looks at a ceiling fan. Do you know the look I'm talking about?

At MLM University, we have coaches who are trained to help network marketers create business plans. The foundation of the business plan is collecting, analyzing and reacting to the numbers of a person's business. (If they don't have any numbers, we begin to collect them immediately for analysis later.)

Why is tracking numbers so important? Because numbers don't lie. They reveal the truth about what a person is doing with his/her days, what's working and what's not working. As NWM coaches, we also know historically what does work and we help people create specific business plans around what has been proven to work. And, we prove it with numbers...theirs and ours.

Okay, so what numbers are we talking about?

Here's a partial list of the numbers you'll need to have in order to run your business like any other well run corporation:

  1. Number of hours spent prospecting daily, weekly and monthly

  2. Number of prospecting and follow-up calls made

  3. Number of contacts (actually speaking with the person you called)

  4. Number of leads generated

  5. To whom are your calls made? Warm market? Cold market? Leads? Etc.

  6. Specifically what are the scripts and dialogues being used when talking with a prospect?

  7. What are the ratios of retail-to-enrollment versus direct enrollment?

  8. What percentage of presentations result in an enrollment? A retail sale?

  9. What are the ratios of success versus time and expense of sending material out to a prospect?

  10. What is the monetary value of a single prospecting call whether that person does business with you or not?

  11. What are your ratios between making cold calls to get enrollments versus expanding your warm market to get enrollments?

The numbers go on and on, but I think you get the idea.

Once you understand your numbers, you can then begin to make intelligent decisions regarding what you need to adjust, add or eliminate altogether.

By the way, a clearly defined business plan that includes all of the important numbers is the ultimate time management system.

If you'd like to know more about the numbers of network marketing and how to go about designing a specific business plan for your business, Click Here.

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"Quote of the Day"

"The value you place on your time and expertise is the loudest statement you make about the value you place on yourself."

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FREE Training TeleClass:

You can learn (for free) some simple language formulas that are so powerful, they will actually cause your prospects to sell themselves on your products and your network marketing business.

This is a 55-minute teleconference program (TeleClass) that will introduce you to my 8-week "Selling By Attraction" Program.

In this sample TeleClass, you will learn:

  1. How to attract only the very best leaders to your business.

  2. How to make prospecting and presenting natural, fun and downright irresistible to your prospects.

  3. Powerful questions that cause your prospects to talk themselves into buying your products and/or enrolling into your business. (Warning: You may become upset because you didn't know these questions existed before this class.)

For date/time and to register for a sample training session, CLICK HERE.

You will receive (by email) a confirmation message with the teleconference bridge number to call and a description of the program.

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"Great Network Marketing Coaching Questions"

  1. "What are the three most important things you're looking for in a home based business? And, can you prioritize them?"

  2. "What are you willing to give up to make your network marketing business successful?"

  3. "If you were to teach your group to have fun with network marketing, what would you say?"

Note: Like these questions? There are 272 more in my "Flash Card" system. For more information, CLICK HERE.

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Bonus Announcement: To receive hundreds of FREE prospecting scripts customized just for you, CLICK HERE.

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Until the next issue...

Hilton Johnson,
The MLM Coach™

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